• 04.04.2016 15.19

    Presenting Allegro Suomi

    Our story began in 1959, when Aimo A. Virtanen founded his first paint factory in Parainen, Finland. Since the production of paint mainly took place during summer, he needed another product, one that he could manufacture all year round.

    The idea of this possible product evolved over the years, until at last, approximately 15 years ago, the production of the Allegro Classic laundry detergent began in Finland. This decision has proved to be the right one, since our products have universally received very positive feedback! This overwhelmingly positive response has come from sources such as the sales manager of a leading manufacturer of household appliances and internet message boards.